With 20+ years industry experience under her belt, Jessie leads the Craft Instinct team. Founding Craft Instinct in 2016 after returning from a 3-year stint working in Canada for various craft breweries, Jessie has a wealth of experience in brand strategy and design within the craft sector.
Jessie has spoken about branding at various industry events such as Good Beer Week and BrewCon. A founding member of the ‘Drinks Agents for Change’ foundation, she has a passion for social causes especially diversity and inclusion and climate change.
Jessie will be your main point of contact and project manages and coordinates each job from beginning to end.








